Have you noticed that many of the small boutiques that sell handmade are low in inventory the last couple of weeks in December? As a maker with crafts to sell, it’s to your advantage.
Many indiependent retailers respond to the media’s fear-based projections by ordering light this season in anticipation of slow sales due to ever increasing online buying. But the trend of discerning consumers searching for unique, handcrafted, meaningful gifts is catching retailers unprepared with insufficient supply and no time to re-order handmade gifts. Last minute shoppers are too late to order from Etsy sellers in time for Christmas and shop owners are missing out on revenue if they don’t have inventory.
This is where YOU come in. Boutiques and galleries that may may not have had space to display your work previously NEED the inventory now. You likely have pieces you’d love to turn into cash. It’s risk free for them if you put pieces on consignment and you have nothing to lose either. (review previous tips on consignment.)
Don’t limit yourself to galleries. Shoppers are dressing for holiday evnts and new years eve parties and looking for that one-of-a-kind accessory to add pizazz to their outfit. Approach apparel shops and offer to consign your handcrafted jewelry, evening bags, shawls, etc.
No one can buy them if they are hiding out in your studio. For more great tips like this, check out “21 Ways to Turn Your Craft into a Cash Cow” HERE
